News

We're Hiring! Social Media & B2B Account Managers

We're Hiring! Social Media & B2B Account Managers

on Oct 30, 2023
We're looking for a social media manager and B2B account manager. Click to see if you would be a good fit.
Knit for the Girls 2023 Fundraiser

Knit for the Girls 2023 Fundraiser

on Oct 28, 2023
We're raffling off knitty daily prizes, as well as SEVEN amazing grand prizes in support of breast cancer research! Donate for a chance to win and check out our limited edition Hope & Sunshine knitting project bundles for more ways to support the cause :) We've teamed up with Karina Moore founder of Louie & Lola Yarns in Australia and the talented Grocery Girls duo, to GO PINK [again!] in support of breast cancer research. After hugely successful rounds 1 and 2 in 2021 where we jointly raised over $15,000, we've come together to commemorate breast cancer awareness month with another fundraiser and giveaway event. Tracie has designed a fun new sock knitting pattern called "Hope & Sunshine", Karina dyed up a cheerful palette specially for this new design and we have created an adorable rose ribbon mini leather bucket bag, embossed with the breast cancer emblem.  These limited edition bundles, including the T&M bucket bag, Tracie's Hope & Sunshine knitting pattern and L&L skein set, will go on sale Saturday, October 29th in Thread & Maple, Grocery Girls and Louie & Lola shops. The bundles are priced at $130CAD / $144AUD and we will donate $20CAD to Breast Cancer Canada from each sale of this limited edition bundle, while Louie & Lola will be donating $25AUD to the Australian National Breast Cancer Foundation.   In addition, from Sunday, Oct 23rd to Friday, Oct 28th, Louie & Lola Yarns, Thread & Maple and the Grocery Girls will each be running daily raffle prize draws, awarding yarn bundles, accessories and hand-crafted goodies generously donated by our friends in the fiber arts community. Follow Thread & Maple, Louie & Lola Yarns and Grocery Girls Knit on Instagram for details. On Saturday, Oct 29th at 12pm EST / 10am MDT, we will draw lucky winners of some amazing grand prizesfrom the entire week’s donor list, including: - our new Hope & Sunshine bundle   - a T&M Needle Binder   - 3 rosy skein bundles by North America’s finest indie dyers   - a pink ribbon T&M leather pochette   - a pink ribbon T&M Notions Clutch   - the very last Fleurs des Champs limited edition wine pochette and @julie_asselin Leizu trio   Take a look at these incredible prizes we have up for grabs, thanks to our generous sponsors:       To qualify for the daily raffle and grand prize giveaway, simply make a donation through this fundraiser page now until Saturday, Oct 29th 2022. Thread & Maple and the Grocery Girls will randomly select one winner each from the day's donors list for the daily raffle and the grand prizes will go to a seven lucky winners selected from everyone who made a donation during the week. Be sure to check out the L&L fundraiser page to enter into Karina’s daily and grand prize drawings as well!   ***Winner Roll*** Congrats to our raffle prize winners so far! Each day, Thread & Maple and the Grocery Girls select a winner each:Day 1 Prizes: Kate Moore & Rosy KakaletrisDay 2 Prizes: Marcia McGuire & Carol BallingerDay 3 Prizes: Judith Pallavicini & Lisa ClarkeDay 4 Prizes: Lynda Young & Petra GerardDay 5 Prizes: Mai Nguyen & Mary Jo LauscherDay 6 Prizes: Gail Oshry & Michelle LordGrand Prize Winners'Hope & Sunshine' Bundle: Cheryl Brown'Go Pink' Clutch Bundle: Kim Madsen'Fleurs des Champs' Bundle: Monik Beauregard'Pink Ribbon Pochette' Bundle: Ann McClellanNorth America's Finest Bundle 1: Rosalinda PinaNorth America's Finest Bundle 2: Susan PikeNorth America's Finest Bundle 3: Annette Ness   North American Fundraiser Tally   A HUGE thank you to our very generous sponsors and friends: The Good Shepherd CeCe's wool Dirty Water Dye Works  Sheep's Shed Foster Sheep Farm Junk Yarn Sonder Yarn Co. Scrumptious Purl Miss Babs Wool and Waves Knitting Loft Julie Asselin Gauge Dye Works Statement Junkie Brine Dyeworks Tanis Fiber Arts Neighbourhood Fiber Co. Kitty With A Cupcake Yarn Boler Black Purl Magic By The Lakeside The Crafty Jackalope Dimond Laine yarn Frankie Grey Fibres High Country Wool hue loco Knit Collage Lolabean Yarn Co. Mrs. Brown's Bags mYak Tibetan Fibers Pearadise Island   ------------------------------------------------------------------------------------------------------------ Breast cancer is the most commonly diagnosed cancer in North America. More than 250,000 cases will be diagnosed this year.  Your donation helps Breast Cancer Canada advance the prevention, understanding and treatment of breast cancer. Your support has funded millions of hours of research, bringing us all closer to prevention and cure. However, 120 American and 14 Canadian women die from breast cancer every day, Mothers, daughters, sisters, aunts and friends. Please donate to our page and you’ll be helping the Breast Cancer Canada save lives. Donations over $20 will receive a tax receipt. Thanks so much for your support... and please don't forget to send this page to any friends you think might be interested in donating! Let's make a difference! Go PINK (again) with us! Big hug! Sam & Olga + Tracie & Jodi
Behind the Curtain: What It Takes to Make a Page

Behind the Curtain: What It Takes to Make a Page

on Sep 25, 2023
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Ever wonder what it takes to get a make a new product? Well today, we're going to break it down for you. Join us step-by-step in how to get an idea from our heads to your doorstep.
Why We're Out of Stock (It's Not Covid)

Why We're Out of Stock (It's Not Covid)

on Sep 21, 2023
If you've assembled your dream cart only to find a fave out of stock you may be tempted to wait for that final page, but we encourage you to go ahead and get what’s available when it’s available and here’s why...
How to Cable Knit: A Tutorial

How to Cable Knit: A Tutorial

on Sep 21, 2023
If you’ve ever admired the beautiful, intricate patterns produced by cable knitting, then get ready to learn how to cable knit. Don't worry, cable knitting is waaaaaaay easier than it looks! Especially with our new video tutorial!
3, 2, 1 - GO!

3, 2, 1 - GO!

on Sep 14, 2023
Does your knitting come with you wherever you are? Then our On the Go was made for you! Smaller than a credit card, On the Go allows you to keep your essentials on you at all times.
And the Winners Are...

And the Winners Are...

on Sep 11, 2023
We've had two awesome contests wrap up in the last couple months. And we're so excited to share with you the winners of the Ideathon and SHOW Yourself competitions! 
How to Use the Leather Envelope

How to Use the Leather Envelope

on Sep 08, 2023
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We're pretty excited about our new leather envelope because it does SO. MANY. THINGS. And we just can't decide which function is our favorite. So we need your help! Will you use it as a luxury gift wrap, snazzy pattern holder, or stylish clutch?
Labor Day Sale Happening Now

Labor Day Sale Happening Now

on Sep 01, 2023
You work hard. You deserve a discount. Are you a teacher? Are you an attorney? A librarian or small business owner? A nurse or accountant? No matter what you do, this labour day is for you. 
S.H.O.W. Yourself to Win a Lifetime Discount

S.H.O.W. Yourself to Win a Lifetime Discount

on Aug 25, 2023
Snap, Hashtag, Overawe, and Win - A fun new contest. It's time to show yourself! Snap 📸 to win 1 of 5 fabulous prizes. How? It's this simple: Share a video or picture of how you use your favorite T&M product on Instagram or Facebook. Get the tags and hashtags inside.
Binder Pages are the new Single-Set Knitting Needle Cases

Binder Pages are the new Single-Set Knitting Needle Cases

on Aug 17, 2023
Our needle binder gets a lot of love because... well... it's pretty awesome! But if a whole binder is not in your budget right now, no worries! You can still start storing your needles in style today, because our leather binder pages can serve as a single set knitting needle case!
The 2023 Seconds Sale is Here!

The 2023 Seconds Sale is Here!

on Aug 10, 2023
The sale you've been waiting for has finally arrived. Get 20-40% off our perfectly imperfect products. That's right. The 2023 seconds sale kicks off today... but only for subscribers.  For everyone else, you'll get access to these amazing deals tomorrow. Unless, of course, you'd like to create an account & subscribe to get instant access!  Why would early access matter?  Because these perfectly imperfect products are highly limited or flat out one of a kind. And when they're gone, they're gone.  So if you see something you want, you'd better hurry. Click below to jump into our biggest, once-a-year sale! Jump On It 2023 Seconds Sale Q&A Q: What is a "second"?  Throughout the past year, we've amassed a collection of binders, clutches, folios, on the go's, project bags and notions that we set aside for one reason or another - we tend to be a bit perfectionist. A lot actually. These are absolutely beautiful items that work perfectly, but may have minor scratches, discolorations, spots, or other imperfections that didn't pass our quality check. We tend to be a bit perfectionist. A lot actually. So we have a good collection of binders, clutches, folios, on the go's, project bags and notions that we set aside for one reason or another that you can now get for 20-40% off! Q: Will there be binders?  A: Absolutely! We have several. And each binder is photographed and listed separately so you know exactly what your imperfection will be.  Q: Will I be able to select the exact item shown in the product picture?  A: Big ticket items, such as binders, clutches, Boundless Bags and folios are photographed and listed separately so you will be able to select the exact item you like, as if you were shopping in our physical shop. Smaller items, such as On the Go's, binder pages and notions are grouped into look-alike sets. You will be able to see example photos of the items and their imperfections, but the item you receive may not be the exact one in the photo. Our team carefully categorized and grouped all items, so you can be sure you will receive one that comes very close to the product photo. Show Me the Pictures Q: Can I return a Seconds Sale item?  A: All sales are final for the seconds sale, that's why we take the time to photograph and tag each large item individually.  Q: Is an item in my cart held for me?  A: It is not. The item is not yours until you've completed your check out. While we completely sympathise with the frustration of being cart-jacked (been there 🙋‍♀️), first come first served is the only way we can keep it fair.  Q: How exactly do I get instant access to the early sale?  A: On the top right corner of your screen, you'll see a little person icon. If you've already got an account, sign in. If you don't, sign up (and be sure to check the subscribe box). Once you've logged it, you will have access to the seconds sale.  Q: If I miss the item I want, when is the next Seconds Sale?  A: This is a once a year super sale. So that means you won't see another Seconds Sale until fall.   Shop It Like It's Hot On Your Mark, Get Set, Go! The green flag is waving. There are a lot of amazing products in the 2023 Seconds Sale. If you want to catch a steal, then it's time to go, go, go!  The Race Is On Best of luck! 
Megan Gonzalez of Nurture Knitwear, wearing Red Alder

Nurture Knitwear: Maker Spotlight

on Aug 01, 2023
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Today we get to introduce you to Megan Gonzalez of Nurture Knitwear, who is not only to an awesome knitwear designer, but also the newest member of our team here at Thread & Maple. She's known for her relaxing-to-knit but stunning-to-wear designs--one of which we get to share with you today! (Click to learn how to grab a free pattern!) So check out what Megan has to say about how knitting can empower women in tough situations, her #1 tip for learning something new, and exactly how crazy she was last year (hint: it involves a lot of sweaters). 
Make Your Day POP with our New Pop Up Bag

Make Your Day POP with our New Pop Up Bag

on Jul 28, 2023
Meet the new baby of our luxurious leather knitting bag family--the Pop Up Bag. It's a bundle of joy when you pair it with our Pop Sock, an exclusive new self-striping colorway, your socks can match your bag. 
New Leather Care Kits - What & Why

New Leather Care Kits - What & Why

on Jul 20, 2023
Want to care for the leather you love? Now you can with our carefully curated Leather Care Kit. We've taken all the guesswork out of choosing the right products. And now you can enjoy soft, glowing leather with a simple swipe.
Ideathon Kickoff for 2023!

Ideathon Kickoff for 2023!

on Jul 13, 2023
You guys have the best ideas! We know because you tell us about them on Instagram or over email. We do our best to track them all, but sometimes we're unsure of how to decide which ones other makers would enjoy most. And that's why we've created the Ideathon!  Now you can not only tell us all about your ideas, you can also vote on which ones should be made into reality! How The Ideathon Works Head on over to the Ideathon Page to submit your ideas between now and midnight on July 27, 2023.  We've broken submissions into 2 categories:  - New Products - This is for brand new (to T&M) product ideas.  - Product Enhancements - This is for minor modifications to existing T&M products.    What You'll Need  Submitting is simple! All your need is:  - A description of your new or enhanced product.  - (Optional) A sketch or photo to illustrate your idea. Anyone can submit! And you can create as many submissions as you'd like. We just ask that you look through existing submissions first to make sure someone hasn't already nominated it first. In case of duplicates, the person who submitted the idea first will get all the votes for both idea cards. Get Out and Vote We need a big poster of Uncle Sam or Johnny Canuck pointing at you saying, "We Need Your Vote!" in big bubble letters because it's true!  We need your votes to help us decide which of these fantastic ideas should be considered for production. We want your voice heard, so get out to the polls... or, er, Ideathon Page and cast your votes today!  How the Ideathon Winners Are Chosen Well... it's like a combination of American Idol and The Great British Baking Show. Like American Idol, you, the voters, will spend 2 weeks voting up your favorite ideas. The creators of the 3 new product ideas with the most votes will receive a $200 CAD gift card to Thread & Maple!  Then our esteemed Great British Bakeoff-like judges will arrive to test the ideas for fit and feasibility (that would be Sam & Olga). They will choose at least one new product and one product enhancement idea to put into production!  Creators of the chosen products will be named Star Baker... no, that's not right 😝 Star Maker! Creators of the chosen products & enhancements will receive the first edition for free!  It All Started With An Idea... Do you know Thread & Maple's origin story? It all started with two friends and an idea for the Notions Clutch. A simple sketch turned into a product, and a product turned into a business that we love.  It was an amazing feeling to hold that first clutch in our hands. And we want to share that feeling with you!     Want to Know More?Then head on over to Ideathon Page, all rules and guidelines can be found at the bottom. We can't wait to see what you come up with!  Love, 
Christopher Lewis of Flannel & Purls

Flannel & Purls: Maker Spotlight

on Jul 04, 2023
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Known for his phenomenal photos, hilarious reels, and poignant posts, Christopher Lewis of Flannel & Purls has a special place in our hearts. We're thrilled to share his fabulous advice on style, knitting newbies, and what would happen if you threatened his stash with a flamethrower.
3rd Anniversary Giveaway & Gifts!

3rd Anniversary Giveaway & Gifts!

on Jun 29, 2023
89
In celebration of our 3rd anniversary we've got gifts and a giveaway just for you! Thank you for making this an amazing 3 years!
We're Hiring! Are you an E-mail Marketing Guru?

We're Hiring! Are you an E-mail Marketing Guru?

on Jun 01, 2023
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With the arrival of 3 tiny tots over the past 2 years, we've got our hands more than full! There are so many tasks and projects that we wish we could take on at Thread & Maple, but we simply don't have time to do it all. We're looking for someone to help us with our e-mail marketing and we would absolutely love to find a fellow maker to join our small team. If you have experience with e-mail marketing and would be interested in working with us, please apply below, we'd love to hear from you! About the job... This is a remote working opportunity as an independent contractor, meaning you can set your own hours and work from home. We would be looking for 25-35 hours/week of your time, with a least 2-3 EST daytime workweek hours, the rest is up to you. In this role you will play a hands-on role in taking ownership of e-mail campaigns through ideation, execution, and reporting. Our ideal candidate knows everything about email marketing best practices and has basic HTML and CSS skills. You can analyze and review the state of our email campaigns across batch, lifecycle, and transactional emails and prepare recommendations on how to improve segmentation and personalization. With an appetite for innovation, in one moment you will be analyzing campaign metrics and in the next, you’ll be leading an upcoming campaign. You will be very much hands-on, taking ownership of your campaigns through ideation, execution, and reporting. In this role you will: Own the email channel; including automated lifecycle, acquisition, and transactional emails, as well as batch promotions and newsletters. Build segments and understand customer behaviour, optimizing the customer journey. Write engaging, on-brand copy and create well-structured, visually appealing e-mail templates. Develop and execute email marketing strategies to support new product launches, collaborations and special events. Build and maintain an email marketing calendar. Analyze and gather campaign KPI's and make data-driven decisions. Identify A/B testing opportunities, execute and optimize against your results. Stay on top of new trends in email best practice, content and strategy.   The qualifications and experience we like to see: Have 3+ years of marketing experience, with at least 2 years in email and marketing automation. Extensive experience working with a top-tier Email Service Provider (ESP) - ideally Klaviyo, Omnisend - including functionality, data integration/APIs, building dynamic content. Are a skilled wordsmith who knows how to engage readers and drive action through email. Analytically driven, with proven success in translating data into insights and action. Understand how to think through the customer journey that surrounds the email experience. Basic understanding of HTML, CSS and JavaScript. Knowledge of email best practices. Solid understanding of CAN-SPAM and CASL compliance. Strong communication skills and ability to work with different people. Ability to manage multiple projects and priorities. Interest in knitting/crochet/crafts highly desirable Why members of our team love working at Thread & Maple: Competitive salary. Flexible schedule. Flexible vacation policy. Employee discount on our products. Investment in training, mentoring, and career development. If you think you would be a good fit for this role, please apply here. We can't wait to welcome you! *** Update: This position has been filled! Thanks so much for your interest in working with us. Follow us on Instagram to stay abreast of any future openings :) ***
How to Choose the Best Knitting Project Bag

How to Choose the Best Knitting Project Bag

on Jun 01, 2023
A knitting project bag is an essential accessory for any knitter, whether you're a beginner or an expert. It not only keeps your yarn and needles organized, but it also makes it easy to take your knitting with you on the go. In this article, we'll take a look at how to select the right knitting project bag, what factors to consider, and some recommendations. When choosing a knitting project bag, one of the most important factors to consider is size. You'll want to choose a bag that is large enough to hold all of your knitting essentials, such as yarn, needles, and patterns. However, you'll also want to choose a bag that is not too large, as a bag that is too big can be cumbersome and difficult to carry. Another important factor to consider is the type of closure. Some bags have a zipper closure, while others have a drawstring closure. Zipper closures are great for keeping your knitting essentials secure, while drawstring closures are more convenient for easy access to your knitting. If you plan on keeping your skein in your bag while you knit on the go, a zippered closure might not be the best fit since the thread can snag on the zipper teeth. Another factor to consider is the material of the bag. Some bags are made of canvas or nylon, which are durable and easy to clean. Others are made of a fabric, which can be more stylish but less durable. At Thread & Maple, our knitting project bags are handmade from quality genuine leather, which is both beautiful and long-lasting. We also offer our this unique project bag called the Cork Necessaire, crafted from Portuguese cork leather, which is not only gorgeous and sustainable, but easy to clean, durable and water-resistant. When it comes to organization, you'll want to consider if you want a bag that has pockets or compartments for storing needles, patterns, and other accessories. Some bags have a built-in notions pouch, which is a great way to keep all of your knitting essentials in one place. If there's a project bag you like that lacks a lot of pockets, a great option is to buy separate knitting tool cases, such as the Notions Clutch or On the Go, and keep them in your bag along with your work-in-progress project and yarn. Finally, you'll want to consider the style of the bag. There are many different styles of knitting project bags available, from functional and practical to stylish and trendy. Choose a bag that reflects your personal style and that you'll enjoy carrying around. With these factors in mind, here are some recommendations for great knitting project bags: The Everyday Tote This bag is made of high-quality genuine leather, with a timeless elegant style. Inside is a generous space for your knitting project and accessories, including an ample inner pocket for easy access to your essentials. The Cork Necessaire This bag has a sturdy zipper closure and is made of genuine Portuguese cork. We designed it to stand on its own with a 12cm (5 inch) deep flat base. It comfortably holds a medium-sized 4-5 skein project, such as a light cardigan or scarf. It comes with a detachable wrist strap for easy carrying. The Leather Pochette This petite elegant bag is made to fit a 1-2 skein project, with an inner zip pocket and compartments that designed to fit an On the Go and leather retractable tape measure. It snaps shut with discreet magnets, making it the perfect pouch for snag-free knitting. You can even keep your tapestry needles handy by sticking them to the little “x” on the inner lip. The Pochette comes with a matching wrist strap and you can add on an optional leather tassel as well. The Boundless Bag This is the ultimate large and luxurious leather tote - a guaranteed head-turner! Originally designed as a knitting project bag, it unzips at both sides to lay near-flat to serve as a delicate bed for your large project while knitting on the go. Its ability to unfurl like this is extremely practical when searching for a small item within and the zips give it a unique stylish flair. Inside there is a zip pocket for your notions or small accessories and two slip pockets for your phone and wallet. It closes with discreet snaps both ways, so that you can cinch it lengthwise for a more compact dumpling shape. When choosing a knitting project bag, be sure to consider the size, closure, material, organization, and style that best suits your needs. With so many great options available, you're sure to find the best knitting project bag for your projects.